Search Engine Optimization Myths.

January 9, 2007 at 4:46 am 3 comments

For as long as SEO has been in existence, there have been all sorts of myths about it, and the situation isn’t helped by the number of so-called ‘experts’ spreading them. Here’s a list of the biggest SEO myths:

You can’t optimize perfectly for every site

There are 10,000 search engines out there

PageRank is dead

Your should repeat your keywords 100 times on each page

Search engines don’t have time to ban you for bad SEO

You should submit your site to every search engine going

You don’t need content to get ranked high

Meta tags are very important

All you need is more links

SEO doesn’t require patience

New sites can’t get listed in search engines

You should have multiple domain names

It’s good to resubmit every week or every month

If you find companies that tell you any of these things, then you should run away as fast as you can. Don’t pay attention to the myths of SEO – the only techniques you should be using are ones that are proven to increase your website’s ranking.

There are a lot of unethical, unprofessional business practices in the optimization industry, and you need to make sure you have enough facts on your side to compare the services you’re being offered. To have a good SEO campaign, you can’t fall victim to the kind of big promises that are always un-promised in the small print. Don’t throw away your money: invest it properly in good marketing, advertising, and content.

When inexperienced and unprofessional optimizers scam uneducated SEO customers, it gives everyone who works in the field a bad name. If anyone tells you that it’s OK to keyword stuff, or that you don’t need PageRank – well, they’re just completely wrong.

If you’re trying to make money with your website, you need visitors, and that’s where SEO comes in. SEO is important because of the amount of competition you have. When you’re competing in a worldwide market, you need to stand out

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SEO tutorials:How to Evaluate Your Own Site’s SEO Profile. The Importance Of Tracking Keyword Response Rates.

3 Comments Add your own

  • 1. Chris  |  January 10, 2007 at 11:59 pm

    That’s all well and good but where are the facts to back up your “Myths”?

    Don’t get me wrong, I agree with most, one I did have trouble with was, “It’s good to resubmit every week or every month”, granted I don’t resubmit that often on a regular schedule but I do resubmit a couple of times a year.

    Whats wrong with that?

    Reply
  • 2. Ravi  |  January 22, 2007 at 10:13 am

    nice the last is very very true about SEO.

    Reply
  • 3. Bala  |  February 8, 2007 at 11:27 am

    @ Chris

    Facts???
    First tell me what facts do you have to prove that …
    According to me, this submission to directives is a big myth, those days these directories existed, but now no search engine is relying on directories, if they rely then they can exist.

    Reply

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